Advertising: "Live Ads" Before Plays

Theatergoers Sit Through 'Live Ads' Before Plays

When theatergoers at Piccadilly's Comedy Theater settled into their chairs last week to catch the comedy, "Steptoe and Son," they first witnessed a unique pre-performance "live advertisement."

The commercial, which took the form of a mini-play, got just one run, but it will live on as the cast hits Dublin, Madrid and New York theaters in the spring.

via Kottke

Bookmark the permalink. RSS feed for this post.
Un produs Blogger.


Swedish Greys - a WordPress theme from Nordic Themepark. Converted by